• behance-4-xxl
  • LinkedIn - White Circle
  • Pinterest - White Circle
  • Facebook - White Circle

© 2019 by  Elaine Phillips

Project 04

SMAA | SOCIAL MEDIA ADDICTION CAMPAIGN

overview

 

Strong visual design concepts were needed to create print and digital collateral to be used in a marketing campaign. The   campaign targets adolescents to young adults and brings awareness to the dangers of social media addiction. 

 

approach

Effective typography and imagery was used to express the specific addiction for this campaign. Images that were easily recognized and relatable to the targeted audience were also used to emphasize this dangerous addiction.

course

Visual Systems 1
Fall 2017

instructor

Troy Alders

discipline

identity system
typography
UI/UX
poster design